Emerging eCommerce Trends That Will Define The Future of Online Stores

The increase of global eCommerce is truly astounding to say the least… Per a Statista Report – in 2017 global eCommerce reached approximately 2.3 trillion dollars and it is expected to reach a new high of 4.5 trillion dollars by 2021.

In The United States alone, eCommerce businesses account for about 10 percent of sales in retail. This figure increases each year by approximately fifteen percent.

About eleven percent of people shopping online conduct their shopping and transactions via their smartphone on a regular basis. Some say that 35% will make their smartphone their primary tool for all purchases. Approximately 39% percent of people, who shop online utilize Social Media Platforms to acquire some inspiration for some of their purchases.

eCommerce is evolving at an accelerated pace. For this reason, it is of utter importance that you remain in the loop with the most current online shopping trends – this way you’ll be able to continue increasing sales, while staying way ahead of your competitors. 
Below You will Find 3 eCommerce Trends that Will Define the Future of Online Stores:

1. Animation. “Catt Small” – The Senior Product Designer for Etsy, who also, makes games believes that motion animation is going to be grand on eCommerce and advice for eCommerce businesses to begin learning how to game design…

You see, in games, certain motions appeals to players and they are given invaluable feedback, such as what things to pay attention to, they tell players when they’re doing good and also, provide them with tips on how to improve their game.

With eCommerce this motion can translate into signals of urgency and/or contentment. For instance, Etsy utilizes images with motion on their emails to give live to their brand and share excitement. Moreover, they also, use iconography, which is animated to send notifications about products being almost sold out.

In a nutshell, motion simply makes users feel like their having a more lively experience and one that is also, fun.

You can now easily create animated iconography and the likes by utilizing tools, such as – Spirit and Principle.

2. Cooler Pics & Videos. One good way to be able to add higher quality content to your eCommerce website is by adding a 360 degree model image, who displays your product. Furthermore, you can add a GIF that’s animated, which can spotlight all the great features of your different products.

Certainly, this a format that people are increasingly looking for and if that doesn’t suffice you have the additional advantage of putting such content on your YouTube channel and drive in more traffic.

Original photos are still great, but often challenging. However, do stay away from weak, Stock Photos, as they can make your brand appear cheap.

3. Searches By Voice. This year (2018) – Voice Search is definitely going to really take off with Alexa and Google Assistant becoming more relevant and used by people. Recently, Google and Walmart announced their new partnership, so that Walmart online shoppers can utilize Google’s Voice Assistant.

As of now, approximately twenty percent of Google searches done on mobile devices use Voice for their searches. For the last few years, there’s been a boost in the implementation of voice activated devices, such as – Google Home and Amazon Echo, which is a clear indication that Voice Search is making its way to the top seamlessly in the eCommerce world.

When you consider the boost in mobile eCommerce – the optimization of your online store for voice searches will become a must this year. Take the time to familiarize yourself with your key customer persona; take notice in the fashion of their interactions on Social Media platforms and mimic their language and/or tone.

Surely, there are many other emerging eCommerce trends, but we feel that these are the top three that you should focus on to keep your eCommerce online store relevant and offering customers the latest features during their shopping experience.

Expert Author Rosario BerryRosario Berry is a professional freelance writer, like to introduce Mystic Web Designs. There are many Emerging eCommerce Trends, but top three that you should focus on are to keep your online store relevant and offering customers avail the latest features during their shopping experience.

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Benefits of a Multi-Vendor Ecommerce Store

 

The ecommerce industry has made a remarkable progress by helping the customers in fulfilling their needs efficiently. However, with the increasing number of ecommerce retailers, the competition in the market has increased. Thanks to the development of technology, starting an ecommerce store becomes an easy task for the entrepreneurs who wish to enter the online retailing world.

But how to start your own online store?

You can either choose to build an online store for featuring limited products or choose to create a multi-vendor ecommerce store for higher ROI with the help of a huge variety of products.

The second option sounds more appealing which offers a better product choice to the target audience easily.

Let’s start with how a marketplace works.

A multi-vendor ecommerce store allows the vendors to manage their orders using a separate dashboard provided for them. All they need to do is list their products and start selling instantly. All the integrations and customizations are provided by the marketplace which saves extra efforts and time.

Now let’s see how building a multi-vendor ecommerce store is better than having an individual online store. Here is a list of the top benefits of having a marketplace

1. Better ROI- Generating a higher return on investment with the help of a specific set of products is always difficult as compared to doing so using a multi-vendor marketplace. Multi-vendor ecommerce stores have great potential of generating high ROI because of the variety of products and competitive pricing offered by several registered vendors. This is helpful for attracting customers who are looking for certain products and hence making a purchase.

2. No trouble with inventory management- Inventory management can be considered as one of the biggest pain for an ecommerce retailer. With a marketplace setup the owner need not maintain an inventory. Multiple warehouses are maintained by individual sellers in multi-vendor ecommerce stores scenario. Along with this, there is a number of delivery partners involved in the supply chain. Hence delivering products to customers can be done in a quick manner as it is not depended on a single warehouse.

3. Winning formula for owners, vendors, and customers- Marketplaces help the business owner in earning profits from the commission applied on products listed by the vendors. On the other hand, the vendors can directly earn a profit by selling their products at a multi-vendor ecommerce store which needs the least management from their end. At the end when it comes to customers, a huge range of products convince them to shop more and return to the store.

With all the plus points mentioned, choosing a marketplace can always be a wise option.

Expert Author Gaurav Jain

Gaurav Jain is an ecommerce marketing strategist with 5+ years of experience. He writes extensively about the latest ecommerce trends and encourages people to take up the new ways to make their online business a better one. His articles regarding multi vendor ecommerce stores come from the rich experience of strategizing and handling online business across industry verticals.

 

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Smart eCommerce Trends That Are Going to Rule the Market of 2018

 

According to a recently made survey, by 2020 the industry of eCommerce would grow following an exponential graph. A successful and effective eCommerce business is capable of providing you such a ROI (Return on Investment) that would leave you amazed! Today’s market is full of plenty of such eCommerce development firms that would cater your business to grow and expand in a remarkable way. However, to stay ahead of your competitors and to stand out in the crowd, you would need to understand the ongoing trends in this eCommerce development field. Here is a list of a few smart eCommerce trends that are going to rule the market of 2018.

#1 Rise in Mobile-Based Traffic

This is an undeniable fact that mobile technology is booming in a noticeable way. The rate of mobile transactions is also increasing following an exponential graph. According to a recently made survey report by Statista 2017, by the year 2020, the mobile traffic would increase almost by 8 times! Hence, it is easily understandable if your eCommerce website is not responsive in nature or does not work well with the mobile environment, it would not attract the attention right amount of visitors that it should.

#2 AI Chatbots

With the enhanced technological innovations and inventions, proper implementation of Artificial Intelligence is taking a very crucial role in this eCommerce business. This enhanced technology is improving the communication process on the websites between the consumers and the brands. The advanced AI-enabled chatbots are capable of offering the consumers the right product they want by communicating or asking them their preferences. In this way, you can not only improve the customer relationship management but can also make satisfactory and profitable business.

#3 Same Day Delivery

The faster you can deliver the products to your customers, the happier and more satisfied your customers become. Research made on customer behaviour shows that almost 90% of the customers want to get the products in their hand either on the same day or within the most time limit of 24 hours. Hence, your eCommerce business would shine successfully if you pay attention to all such aspects and take necessary steps.

#4 Video Content

One of the latest trends that is becoming pretty much popular in the market of online business is the use of video content. When users or visitors go through a well-made product video, they can understand the product better. Rather than going through a monotonous product description, visitors would enjoy a well-made video on the product explaining everything there within a short span of time. Such video content would not only increase the user or visitor engagement on your website but would also increase the sales by almost 70%.

Apart from all the above-mentioned aspects, there are other crucial things that would leave a huge impression on an eCommerce business. Some of these aspects are analysing the user behaviour, using a single network of eCommerce, mobile apps built with AR (Augmented Reality) and so on.

Expert Author Rob Stephen

 

Rob Stephen is a dedicated and professional software developer of Visions & Solutions, a Sydney-based well-esteemed software development company and a ready partner of Odoo that would let clients hire Odoo developer within a pocket-friendly budget. He has years of experience in serving this Odoo eCommerce field and has the knack of sharing his experience and knowledge through interesting and informative write-ups.

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Ten Used Items That Sell Well Online

A great way to sell your lightly used items is online.
Today there are numerous ways that you can do that. But, what sells well online?

1. Books –
You can sell your old books. People still like reading paper books.
You can sell them on eBay, through Amazon or other sites.
Price them right and they’ll sell super-fast
(unless they’re outdated books about technology).

2. Kids’ Clothing –
Kids grow fast and many parents these days prefer to buy used rather than pay full price for new.
As your child grows out of their clothing, put them in size bins so that you can easily sell them when you have five or ten pieces to photograph and sell in one size.

3. Yard Toys –
Kids also grow out of certain toys fast, such as smaller swing sets, slides, big wheels and the like.
If you have these items, you can sell them one at a time online via eBay or neighbor selling groups such as you can find on Facebook.

4. Baby Items –
Bottles, layettes, cribs, strollers – they all sell fast online, especially if you list them locally.
Do a search on Facebook for “your city selling group” and you’re sure to find a place to sell them.

5. Electronics –
If you have old phones, games, and gaming consoles that still work and aren’t completely out of date, you can sell them in your local selling groups or on eBay for a decent amount.
Do make sure you reformat hard drives on computers and remove chips from phones.

6. Jewelry – If you have costume jewelry or the real thing, it will sell online if you’re willing to deal with a lower price than you paid.
Some things like diamonds do hold up in value, though, so if you can prove it’s real, start with a higher price – yet lower than if they went to a store.

7. Wedding Dresses –
Used wedding dresses sell surprisingly well online.
Part of the reason is that new they are so very expensive.

If you had it altered, make sure you give the actual measurements that fit in the dress regardless of size.

8. Collectables –
Any type of collectible will sell fast online.
Make sure you price it right and consider using eBay rather than your local buy and sell groups, because you’ll make more money and get more traffic to your collectables.

9. High-End Name Brand Fashion –
While it’s sometimes hard to sell generic or low-end used clothing for adults online, if you have gently used name brand fashion to sell you can most certainly sell it for more online than if you took it to a consignment store.
Try a site like Poshmark.com to sell your unused Jimmy Choos.

10. Home and Garden –
These types of items sell well online if they’re in good condition and look like new.
Many people only decorate their home with used items.
In addition, many people prefer to buy used garden equipment.
Try using your local buy and sell groups for best results.

Selling your used items online is a great way to avoid having a yard sale, and sometimes you can get more for your item online than you can at a garage sale depending on what it is.
However, you will have to take excellent images and be good at writing accurate descriptions of your items.

7 Unique Retro Inspired Gift Ideas

Unique retro inspired gifts help to bring back the fond memories. Fashion from the past, kitchen gadgets of the yesteryear, cool old-fashioned home decorations or perhaps vintage garden tools – these make perfect gifts for the retro lovers in your life.

There are many varieties of these vintage inspired gifts with a modern twist.

Here’s a list of 7 unique retro inspired gifts that never go out of style.

1) Retro Inspired Clocks – The retro inspired wall clocks from the 1950s come with large easy to read numbers. Those with images of the rooster bring the rustic country side feel into your room. These are normally available in a few different retro colors. You can easily get one to fit into your color themed decor.

2) Vintage Inspired Metal Signs – Reproduction retro style advertisements made of metal or distressed wood pallets make wonderful old style decoration gifts. Some of these colorful vintage inspired signs come with funny messages too. These can really add a cheerful ambiance to any room.

3) Old-Fashioned Lantern Lamps – The old school lantern lamp is useful too. It is great as a night-night in your bedroom or hallway. It also comes in handy during a power outage. Lantern lamps of old use kerosene but the modern ones work with batteries. These would certainly fit into your retro themed kitchen decor.

4) Retro Style Clothing – The ladies are really spoilt for choice where old style clothing is concerned. You get gorgeous evening gowns, flared A line skirts so popular during the 1940s and 50s, polka dots dress and lots more. As for the men, pleated dress pants, retro inspired tee shirts and shirts with grandad collar would make lovely gifts.

5) Vintage Inspired Kitchen Gadgets – These are really cool gifts for the home cook. Check out the old-fashioned salt and pepper shakers, plates with vintage designs, canisters and jars, even toothpick dispensers.

6) Coffee Mugs – Coffee mugs will always make good gifts. After all, every one needs a mug. Vintage themed coffee mugs make great nostalgic gifts. If you want a mug from a particular era, then just go for that particular era image. For example, if you’re searching for a gift depicting the 50s, then the Elvis Presley mug would be just perfect. The 1950s is the rock and roll era featuring Elvis Presley, the king of rock and roll.

7) Vintage Inspired Soft Drinks Merchandise – When you think of soft drinks, diet soda comes to mind. However, there are plenty of this classic brand merchandise that you can buy as gifts. Wall hangings, the neon clock, ornaments, canister tins, metal tin signs and lots more.

Receiving a gift that helps you recall those special moments in your life is indeed so wonderful. If you’re not sure what gifts to get for those special people in your life, then think of retro inspired gifts. You can’t really go wrong with gifts that bring back fond memories.

For more retro inspired gift ideas, do check out longagoshare.

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